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Welcome to Inside Edinburgh Business

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May 10, 2025•1 min read

Fresh insights. Real strategies. Local business done smarter.

This is the official blog of Edinburgh Business Club — and your go-to resource for smart, practical strategies to grow a local business in a digital world.

Every week, we share:

  • 📈 Digital marketing tactics that actually work for small business

  • 🛠 Tool breakdowns (AI, CRMs, short-form video, etc.)

  • 🎓 Advice from local experts and trusted partners

  • 🚀 Tips on visibility, automation, content, customer experience — and more

Whether you’re a solo consultant, a family-run shop, or scaling your service-based business, this blog is here to support your journey from good to great.

No fluff. No theory. Just what’s working now — and how to use it.

New posts every Friday
Want to contribute? We’d love to feature trusted local experts, too. Apply to contribute here →

Let’s build smarter, more visible, more connected local businesses — together.

Inside Edinburgh Business
— Powered by Edinburgh Business Club

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James Simpson is a seasoned digital strategist and the visionary founder of the Edinburgh Business Club, a fast-growing hub for Scotland’s most ambitious entrepreneurs. With two decades of experience in the digital marketing world, James has moved beyond tactics to focus on building ecosystems that drive exponential growth. Rather than rest on past wins, James is focused on building what’s next. Through the Edinburgh Business Club, he’s creating a vibrant environment where high-growth ideas, scalable digital assets, and future-ready business models come to life. His mission? To empower a new wave of entrepreneurs to lead with influence, create value at scale, and thrive in the fast-changing digital economy. A true believer in the principles of becoming Oversubscribed and a Key Person of Influence, James is not chasing the spotlight—he’s building a lighthouse. Known for his clarity of vision, community-first leadership, and relentless curiosity, James isn’t just talking about the future of entrepreneurship—he’s shaping it.

James Simpson

James Simpson is a seasoned digital strategist and the visionary founder of the Edinburgh Business Club, a fast-growing hub for Scotland’s most ambitious entrepreneurs. With two decades of experience in the digital marketing world, James has moved beyond tactics to focus on building ecosystems that drive exponential growth. Rather than rest on past wins, James is focused on building what’s next. Through the Edinburgh Business Club, he’s creating a vibrant environment where high-growth ideas, scalable digital assets, and future-ready business models come to life. His mission? To empower a new wave of entrepreneurs to lead with influence, create value at scale, and thrive in the fast-changing digital economy. A true believer in the principles of becoming Oversubscribed and a Key Person of Influence, James is not chasing the spotlight—he’s building a lighthouse. Known for his clarity of vision, community-first leadership, and relentless curiosity, James isn’t just talking about the future of entrepreneurship—he’s shaping it.

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